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Food maxx ad The Food Maxx Preis-Check ad campaign has been successful in part because it taps into a common frustration among German consumers: high grocery prices. According to a 2021 survey by the German Federal Statistical Office, Germans spend an average of 11.5% of their household budget on food and non-alcoholic beverages, which is higher than the European Union average of 9.2%. The Preis-Check ads aim to show that Food Maxx offers significant savings compared to other supermarkets, which can add up over time. The use of a gorilla suit in the ads is also a clever marketing move. The gorilla is a symbol of strength and power, which reinforces the idea that Food Maxx is a strong and powerful brand that can offer lower prices than its competitors. The gorilla is also a playful and memorable character that helps the ads stand out in a crowded market. However, the Food Maxx Preis-Check ads have also been criticized for being misleading. In some cases, the ads compare the prices of different-sized packages or brands, which can make it difficult for consumers to accurately compare prices. For example, one ad compares the price of a 500-gram package of ground beef at Food Maxx to a 300-gram package at a competitor, which makes Food Maxx appear cheaper even though the competitor’s package is actually a better value. In response to these criticisms, Food Maxx has defended the Preis-Check ads and maintained that they are accurate and transparent. The company has also pointed out that it offers a price match guarantee, which allows customers to receive a refund if they find a lower price on an identical item at a competitor’s store. Overall, the Food Maxx Preis-Check ad campaign has been successful in attracting attention and driving sales for the supermarket chain. While the ads have been criticized for being misleading in some cases, they have also helped to establish Food Maxx as a strong and powerful brand that offers significant savings compared to its competitors. As long as Food Maxx continues to provide high-quality products and competitive prices, it is likely to remain a popular choice among German consumers. Food Maxx is a supermarket chain in Germany that is known for its low prices and no-frills approach to grocery shopping. In recent years, the company has turned to advertising to attract more customers and increase sales. One of the most notable Food Maxx ad campaigns is the “Food Maxx Preis-Check” (Price Check), which features a man in a gorilla suit comparing the prices of various grocery items at Food Maxx and its competitors. The Food Maxx Preis-Check ad campaign has been successful in part because it taps into a common frustration among German consumers: high grocery prices. According to a 2021 survey by the German Federal Statistical Office, Germans spend an average of 11.5% of their household budget on food and non-alcoholic beverages, which is higher than the European Union average of 9.2%. The Preis-Check ads aim to show that Food Maxx offers significant savings compared to other supermarkets, which can add up over time. Of course, the best nickname for a long-time supreme will depend on the specific qualities and achievements that make that person unique and admired. The key is to choose a nickname that captures their essence and their legacy, and that pays tribute to their contributions and impact over many years. In response to these criticisms, Food Maxx has defended the Preis-Check ads and maintained that they are accurate and transparent. The company has also pointed out that it offers a price match guarantee, which allows customers to receive a refund if they find a lower price on an identical item at a competitor’s store. Overall, the Food Maxx Preis-Check ad campaign has been successful in attracting attention and driving sales for the supermarket chain. While the ads have been criticized for being misleading in some cases, they have also helped to establish Food Maxx as a strong and powerful brand that offers significant savings compared to its competitors. As long as Food Maxx continues to provide high-quality products and competitive prices, it is likely to remain a popular choice among German consumers.

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